Fairfield University and
Nelligan Sports Marketing sign Multi-Year Agreement

Fairfield, CT- Fairfield University and Nelligan Sports Marketing, Inc. (NSM) have entered a multi-year agreement which gives the New Jersey-based company rights to manage the University's athletic marketing. The announcement was made by Pat Murphy, the University's senior associate director of athletics for external affairs. Nelligan Sports Marketing will play a lead role in helping Fairfield reach regional and national corporations. "We are really happy to have Nelligan Sports Marketing representing Fairfield University," Murphy said. "I have known T.J. Nelligan for many years and worked closely with him at a number of institutions to a great deal of success. I am looking forward to the opportunities this new relationship will bring to Fairfield University." Nelligan Sports Marketing provides sales and marketing expertise for sports properties nationwide. NSM is dedicated to building long term relationships with clients through management of the properties represented and by maximizing revenue growth through corporate relationships. NSM's experienced sales executives have a proven track record of exceptional revenue growth and management of the sports properties represented. "We are extremely excited about our new strategic partnership with Fairfield University," Nelligan said. "Fairfield is a terrific institution and we look forward to representing the University on a local, regional, and national level." NSM currently represents the BIG EAST Conference, the Colonial Athletic Association, the Horizon League, Ball State University, Colorado State University, Indiana State University, University of Louisville, Marquette University, Princeton University, Providence College, Rutgers University, the National Invitation Tournament (NIT), and the Jimmy V Classic.