Providence, RI – --- Providence College and Nelligan Sports Marketing, Inc. announced today that they have signed an extension to their partnership agreement which continues the New Jersey-based company's exclusive rights to manage the College's athletic corporate sponsorship and marketing rights through 2016.

"I am pleased that this great partnership with Nelligan Sports Marketing will continue for another seven years," Providence College Athletics Director Bob Driscoll said. "Since 2001, Nelligan has been managing the College's athletic marketing rights and sponsorships. During this time, the partnership has enabled us to reach new heights in revenue, exposure and branding."

"We are very excited that we have the opportunity to continue our relationship with one of the premier colleges in the country," stated Tim Hofferth, President and COO of Nelligan Sports Marketing, Inc. "In addition to securing corporate sponsorship revenue that is unprecedented in Providence College history, the partnership we have formed under the leadership of Father Shanley and Bob Driscoll has allowed us to negotiate campus-wide corporate partnerships with Cox Communications, WEEI Sports Radio, WJAR NBC 10 and several others. These partnerships have benefited the corporate community and Providence College."

John Egan, Vice President of New England Properties for Nelligan, stated, "We are eager to continue working with the staff at Providence College on developing new and exciting relationships with potential sponsors. An association with Providence College provides businesses with a unique opportunity to reach college sports fans locally, regionally and nationally."

Nelligan Sports Marketing, Inc. provides sales and marketing expertise for sports properties worldwide. NSM is dedicated to building long-term relationships with clients through exceptional management of the properties represented and by maximizing revenue growth through its corporate relationships. NSM's high-level sales executives have a proven track record of exceptional revenue growth and management of the sports properties represented. In addition to PC, NSM represents some of the elite college properties in the country, including the Colonial Athletic Association and its twelve member institutions , the Horizon League, the Pac-10 Conference, the Patriot League, Brown University, the University of California Santa Barbara, Colorado State University, Eastern Michigan University, Fairfield University, Florida Atlantic University, Indiana State University, Indiana University-Purdue University Fort Wayne, the University of Louisville, Marquette University, Middle Tennessee State University, Monmouth University, the University of Pennsylvania, Princeton University, Rutgers University, West Virginia University, the University of Wisconsin-Green Bay, the Champs Sports Bowl, the Capital One Bowl and the Penn Relays.

For more information about Nelligan Sports Marketing, please visit www.nelligansports.com.

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