Eastern Michigan University and Nelligan Sports Marketing Announce Agreement

YPSILANTI, MI – Eastern Michigan University (EMU) and Nelligan Sports Marketing, Inc. (NSM) announced today that they have agreed to an exclusive ten-year collegiate sports marketing relationship, enabling NSM to handle all sponsorship and marketing efforts for the athletic program. “It is an exciting time of growth and success for Eastern Michigan University and our athletic program,” stated Eastern Michigan University Director of Athletics Dr. Derrick Gragg. “Our coaches and student-athletes have worked hard on and off the field to bring pride and success to our University. The Mid-American Conference record eight championships that were captured by our men’s and women’s teams this past season are just the beginning of a new era for programs. As we look to build on our success and leverage new opportunities for our program, it is critical that we partner with a sports marketing company that embraces our spirit, mission and goals. Nelligan Sports Marketing’s unique understanding and unprecedented record of success in maximizing revenue and exposure for athletic programs nationwide makes them an ideal partner.” “We are extremely proud and excited to announce our new partnership with Eastern Michigan University,” said Mike Palisi, Senior Vice President of Nelligan Sports Marketing. “This is a time of exciting growth and success at Eastern Michigan University, which is a tribute to the leadership and the vision of the administration of the University and the Athletic Department. Given the positive momentum building around the University, the vision for future success and growth and, most notably, the strong and loyal alumni and fan base that the University delivers, we are confident that Corporate America will embrace Eastern Michigan as part of the larger college fan base that we have been successful in marketing to the Fortune 500 companies across the nation. We look forward to working with Dr. Gragg and his staff toward building the model corporate partners program.” EMU currently enrolls more than 24,000 students pursuing undergraduate, graduate, specialist, doctoral and certificate degrees. Through its six undergraduate and graduate schools, Eastern Michigan offers degrees in more than 400 undergraduate and 167 graduate majors, minors and concentrations. For more information about Eastern Michigan University please visit www.emich.edu. Nelligan Sports Marketing, Inc. provides sales and marketing expertise for sports properties worldwide. NSM is dedicated to building long-term relationships with clients through exceptional management of the properties represented and by maximizing revenue growth through their corporate relationships. NSM represents some of the elite college properties, including the Pac-10 Conference, the Horizon League, Ball State University, Colorado State University, Fairfield University, Florida Atlantic University, Indiana State University, University of Louisville, Marquette University, Middle Tennessee State University, Princeton University, Providence College, Rutgers University, West Virginia University, University of Wisconsin at Green Bay, Wright State University, the Colonial Athletic Association and its twelve (12) member institutions. For more information about Nelligan Sports Marketing, please visit www.nelligansports.com.